FRUIT ATTRACTION 2025
¡BIOTECH ATTRACTION returns as a strategic commitment to FRUIT ATTRACTION 2025!
The FRUIT ATTRACTION 2025 Fair will be held in IFEMA-Madrid of the September 30, 2025 to October 2, 2025. FRUIT ATTRACTION It is a leading international event that brings together a large part of the fruit and vegetable production sector. The 2024 edition achieved record numbers with 131 professionals:
Since 2019, BIOVEGEN has been actively participating in FRUIT ATTRACTION by managing the area. “BIOTECH ATTRACTION”, a space that in the last edition occupied 326 m2 and had 20 exhibitors, and aims to enhance the relevance of the agrobiotechnology sector as a mechanism for economic development and social well-being. Since the previous edition in 2024, BIOTECH ATTRACTION has been included under the umbrella of Innova & Tech, an area dedicated to innovation that also includes the Smart Agro zone.
The area «BIOTECH ATTRACTION: the plant innovation hub» is a space that promotes and brings together agricultural biotechnology innovation. Specifically, this area is aimed at all entities involved in the development of activities related to agricultural biotechnology innovation and interested in seeking clients, public and private funding, suppliers, and technological partners.
BIOTECH ATTRACTION will be comprised of different areas located in Hall 5 of IFEMA-Madrid:
Stands
The BIOTECH ATTRACTION 2025 zone consisted of 22 stands of entities related to the R&D ecosystem and plant production:
As in previous years, at BIOVEGEN we will have a stand (Pavilion 5) where all entities and those interested in learning about the Platform will be served. As a special service for members, they can use the stand in the following ways:
Presentation forum and networking
The BIOTECH FORUM is a space located in the BIOTECH ATTRACTION area specifically designed for the presentation of companies, projects, and new products to potential clients during the three days of the fair. This year, this presentation forum features 18 company and project presentations of interest to the agri-food sector
And also… BIOTECH ATTRACTION 2025 Congress: Sowing knowledge, harvesting innovation
This was Biotech Attraction 2024
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